Photography by 313 Films 📸 @313_Films / Makeup by Daria Marchik @MakeupbyDariia
Miami is progressively making its name in the Fashion Industry. The Fashion scene has rapidly evolved and continues to do so on a daily basis.
The City is host to several annual fashion and trade show events such as Apparel Textile Sourcing Miami (ATS), Miami Fashion Week (MIAFW) & Miami Swim Week. These events bring together designers, producers, buyers & trade professionals from all around the world, not to mention the thousands of attendees that flock Miami to take part in these events.
There are several epicenters within the city that are helping fuel Miami’s Fashion growth. Places such as Shops at Merrick Park, Brickell City Center, Miami Design District, Wynwood, Aventura Mall & The Shops at Bal Harbor just to name a few.
But aside from the significant events & stylish epicenters, Miami has influencers that are continuously spreading the word on the latest trends and happenings in their own unique way. These influencers are making a difference and contributing to the growth of Miami’s Fashion Scene.
MSM met up with seven influencers that Rule Miami in the world of fashion. Hope you get to see & meet some of these amazing women around town at the upcoming events !
Annie of TheFashionPoet & AnnieTheAlchemist
is a fashion, travel and beauty expert and journalist who has been coined as one of the pioneers of Miami’s fashion blogging community. Accolades:
This young entrepreneur was voted Miami’s Top Fashion Blog by The New Times and recently was awarded Best Fashion Content Creator Award at the Hispanicize x Telemundo Awards. Her work has been featured in glossies such as Vogue, Marie Claire, Elle, The New York Times, Life, Refinery 29
and more. She was the first blogger in Miami to score a major campaign with fashion brand Coach where she produced and starred in a 1 minute commercial for them. Savvy and creative, Vazquez has gone on to work for several other brands as a spokesperson, model and consultant. Some of these top tier brands include Mercedes Benz USA, Bailey’s, Peroni, Tresmme, Victoria Secret Pink, 7 for All ManKind, Forever 21, H&M, Express, Macy’s, Express, Bloomingdales, TMobile and Sprint. Innovator:
Vazquez has produced several events to unify the city’s fashion community. These include setting up educational fashion panels at Soho House, putting together the city’s first “Fashion Blogger’s Night Out at Neiman Marcus and launching the first blogger based event at Miami Swim Week Lounge called “Escape Miami”. Additionally, she cofounded Miami’s first fashion blogger networking event called “Fashion Bloggers Do It Better 1& 2” and to give back to her community, “Fashion for a Cause Campaign to raise funds for breast cancer. Plus, Google asked her to create the first ever Miami Fashion Blogger Page which has over 300K followers. On Camera:
Always with her finger on the city’s pulse, Vazquez is often featured on several networks such as NBC, Fox, CBS
producing fashion and lifestyle segments. as well as online for Nylon Magazine
. At Mercedes Benz Swim Week
, she served as ambassador and interviewed celebrities, designers, and guests. Aside from modeling in commercials, Vazquez also believes in the power of film. She produced the first ever fashion blogging documentary called Blogging Behind the Seams” to showcase how the industry works. Teacher:
One thing Vazquez is passionate about is teaching others. She is often asked to lead fashion blogging and styling workshops at universities like Nova, University of Miami, and The Art Institute as well as for major corporations like Crystal Line Cruises and Soho House. Designer: “
Lil Miss Miami” is her first jewelry line to pay homage to the city she grew up in. After a year of research, Vazquez decided to team up with a local jewelry maker and create her first ever capsule collection which has already been featured on the runway of Mercedes Benz Swim Week and was carried at over 9 boutiques in Miami and online. Today, she has her own wellness brand called AnnietheAlcemist.com which consists of positive tees, crystal kits, affirmations, and more.
Follow her on Instagram 📸 @TheFashionPoet @AnnieTheAlchemist
Karen Huggins is a Venezuelan fashion & travel influencer, stylist, designer and personal shopper based in Miami who spends as much time as possible on her greatest passion: traveling and exploring new things. What she loves most are the people she meets and the way every place expresses fashion. “It’s about getting out of your comfort zone and enjoy the great adventure that life is”. Karen was born in Venezuela, she studied International Foreign Affairs, and she has been living abroad since October 2007, taking a piece of every place in her heart: from Barcelona the beautiful multicultural philosophy, from Madrid the joy, from Argentina the passion, from Miami the sunshine state of mind and from Venezuela the Latin flavor. Karen has collaborated with many brands ranging from high street to high fashion, such as Fendi, Miu Miu, The Outnet by Net-A-Porter, Ann Taylor, Ritz Carlton, Victoria’s Secret, Eggie to name a few. Fashion is her passion and she loves to share her style, travel tips and insights around the world “fashion is for everyone and most importantly, style is all about being effortless chic”. Traveling around the world with her partners in crime David and Teddy (husband and a little mini toy poodle dog), Karen creates visual stories for fashion, beauty and travel inspiring multifaceted and cosmopolitan women with styles that take you from the office to happy hour to date night; sharing her passion for lifestyle and wanderlust with her followers around the world. Follow her on Instagram 📸 @karenhuggins_blog
is a local fashion blogger and the creator of Erin Nicole TV on YouTube. She started her channel in 2014 while working as the CHANEL Beauty Business Manager in Nashville, Tennessee. Previously, she worked in broadcasting as a local News Anchor in New Orleans, Louisiana which prompted her to pursue her passion for fashion and beauty. Three years ago, she moved to Miami and immediately fell in love with the unique culture and spirit of south Florida. Her blog and YouTube channel are dedicated to luxury beauty reviews and lifestyle. She’s been featured on Today.com and Louisiana’s Health & Fitness Magazine. Her style can be described as flirty and feminine but constantly evolving. When she’s not working, Erin loves to play with her mini poodle Jasmine, explore the colorful Miami restaurant scene with her husband and enjoy time with friends. Follow her on Instagram 📸 @ErinNicoleBeauty for daily beauty inspiration.
Ariel Penzer Milgroom
is a local philanthropist with a penchant for fashion. She can be seen at Miami’s hottest society events in the wildest tulle confections, rainbow sequin gowns, and an array of headpieces. She takes a theme seriously, sporting a neon wig and leopard for a neon jungle theme, or a Tony the Tiger Dress at a Zoo Gala. She hopes to inspire the world to have fun with fashion and to never be afraid of color! Follow her on Instagram 📸 @arielpenzer
Esmeralda Carolina is a young Venezuelan jewelry designer who in 2014 creates her own brand called CrystalDust Designs. Since her arrival in Miami two years ago she has been related to figures of the fashion world thanks to her studies in the Istituto Marangoni of fashion business and fashion photography thus opening the doors in the area of styling where she has also been in charge of dressing male celebrities for red carpets and magazine covers. Esmeralda is convinced that success comes not only with effort and work but with the union between people. For her to support herself with other girls and emerging designers has been the key to her growth. “Together we are more”. Follow her on Instagram 📸 @merald_
Vanessa Rose Tilley
has been inspiring everyone that surrounds her. As a Brazilian native, Vanessa moved to Miami three years ago and from there she started pursuing her dreams as a fashion and lifestyle blogger along with being a local ‘it-girl’ who has worked with luxury clients that we all have major heart eyes for ( brands like Lancôme, Nordstrom, Charlotte Tilbury and Alexandre de Paris, just to name a few). Her energy matches her witty and fun Instagram captions- she is kind, sweet, clever, and always in the search for the perfect cappuccino. Follow her on Instagram 📸 @vanessarosetilley
Viktoria Myr is a fashion blogger and stylist. She is currently working on a project called “Development Young Talents Around The World”. She encourages her followers to be aware of various styles and emphasizes issues of what and how clothes can be combined in all styles and how to look like a million bucks. She helps her followers stay in tune with current fashion while being themselves. Follow her on Instagram 📸 @viktoria_myr