FIAT 500L, a Work-of-Art With South Florida Roots
By Carissa Davis
FIAT of North Miami has recently celebrated the launch of the new 2014 FIAT 500L with the help of one of South Florida’s most promising artists.
On the evening of July 10, FIAT of North Miami and South Florida artist Alexander Mijares celebrated the launch of the FIAT 500L with a FIAT designed by Mijares and wrapped by Live Colors.
The new FIAT 500L features an all-new small-wide design with two extra doors and 42 percent more interior space than previous FIAT models.
In addition to the vehicle art, guests enjoyed a showcase of additional paintings created by Mijares as well as other works of art by MADinItaly. Guests were automatically entered into a contest to win an overnight test drive in Mijares’ specially-designed FIAT.
The “artwork on wheels” is currently on a two-month tour around Miami before it is placed for sale to the public.