Miami Shoot

Bond No.9

Beauty, MSM Online

Nordstrom Spring Beauty Trend Show at Aventura Mall

By Gisel Habibnejad Aventura Mall’s Nordstrom celebrated spring the best way possible with The Nordstrom Spring Beauty Trend Show. They invited Miamians and local beauty lovers to experience their products like never before with exclusive access to presentations featuring highly knowledgeable brand and beauty experts accompanied with demonstrations of the quality of their products. Learning the history behind all these brands and unique products allows customers to get a first hand look at their details in a special and exciting way. The beauty trends discussed for spring ranged from eye shadow colors to lipstick. For lids, an ashy light purple makes any eye color pop, especially with a touch of shimmer. For lips, a red-orange color is perfect for the spring/summer months and also adds chicness to your look. For daytime, this color can work alone with some mascara. For night, heavy eye makeup, such as a smokey eye or winged eye liner, can complete your evening look. Anastasia Beverly Hills Eyebrow brand trusted by the stars, Anastasia Beverly Hills, explained what makes their technique different from others and why they trump all types of eyebrow shaping methods – even threading! First, they measure your ideal eyebrow according to your bone structure and your desired thickness. Then, they draw in how your brows should look. Finally, they wax any excess hairs outside of your new circumference. They offer amazing products such as the Advanced Brow Enhancing Serum to help stimulate growth of hairs in areas where you lack the growth to shape your brow perfectly. The best part is, of course, their type of wax. It really doesn’t hurt or pull on your skin as much as other wax does! Bond No. 9 Bond No. 9 is not just any perfume brand. This luxury boutique brand is only sold in Saks 5th Avenue stores across the country. However, the Nordstrom in Aventura Mall is the only Nordstrom in the Southeast to carry this lovely brand of perfume and cologne. The presentation given by their specialists is outstanding as they take you through the neighborhoods of New York. The founder, Laurice Rahme, broke away from her previous job to create a line of perfumes dedicated to New York. The line consists of scents dedicated to Brooklyn, Manhattan, Andy Warhol Silver Factory, Madison Square Park, and more. Each bottle is beautifully decorated and the scent is inspired by its corresponding city. This week, they are launching the Park Avenue South perfume which is predicted to become a best-seller. Speaking of best-sellers, their most popular are The Scent of Peace for her and their Bond No. 9 Signature fragrance. Amore Pacific Probably one of the best skincare lines out there – Amore Pacific – is all natural and bases most of their products on Green Tea Leaves and Bamboo tree. Their products are fragrance free which allow you to smell the natural ingredients further proving the naturalness found in the creams and facial washes. Not only this, but some of the products’ difference can be seen in their physicality and textures. For instance, most exfoliators contain beads which scratch your face when scrubbed. Their version of an exfoliator, Treatment Enzyme Peel, actually starts off as a powder – yes, powder. When you twist the top of the bottle open, the precise amount of powder is released, then add water to gently exfoliate your face. Because each amount is previously measured precisely, scientists were able to calculate the exact timespan of each bottle which is one year if used once a day. Another unique and appreciated detail attributed to this brand is that scientists do not release a product unless 100% of the 200 testers provide great reviews of the product. Chanel The brand name already speaks for itself. People everywhere (fashionista or not) know this brand and automatically think of top of the line, class, and always in style. This is also true about their beauty products. The brand began its beauty line with a perfume known as Chanel No. 5. Ever since then, it became a staple in the beauty world. Their foundation, Vitalumiere Aqua, mirrors this perfectly as the quality can be seen and felt in its texture. The light formula glides on smoothly leaving the face to appear smooth. This product definitely does not require a filter! For more information, please visit http://www.aventuramall.com/department-stores/item/nordstrom.html

Beauty, Body

BOND NO. 9 – MSM One on One with Laurice Rahme

By Sandra Mateu Summer Issue 2012       In homage to the city where anything is possible, artist and founder Laurice Rahme created a collection of fragrances that give every neighborhood of New York City a scent of its own. Bond No.9 is a brand that brings back the art aspect of perfume-making, while developing fragrances that go hand in hand with the ever-changing world of today. Wall Street, Chinatown, New Haarlem and Brooklyn, just to name a few, already have a perfume of its own. Each of them offers a taste of its people, its food, and its culture with a touch of progressiveness typical of the city that doesn’t sleep.  Bond No.9 offers a modern proposal by creating fragrances not only for men or women, but also unisex and “by making scents contemporary by adding a twist to the classic fragrance notes,” as her creator carefully explained. Rahme, who has an extensive and impressive background in the beauty industry having worked for Lancome, Annick Goutal and Creed, thought that New York City needed to be celebrated. She started her mission in 2003 by opening a boutique in NoHo, New York. “The name of our brand comes from our first boutique opened on 9 Bond Street. I wanted to honor every neighborhood of NYC and since I know the City very well, I started pairing their scents such as their delicious food, especially desserts and spices, to their location and creating a fragrance to celebrate it,” explained Rahme. While sitting at the second floor of Saks Fifth Avenue – Dadeland Mall in Miami, Florida, Laurice shows me a beautiful collection of gorgeous bottles of Bond No.9 and lets me try on Central Park West, a fragrance that comes with a cute necklace/bracelet and rose pin. As Rahme explained, Central Park West consists of “Narcissus mingled with tangy ylang ylang and a pinch of piquant pepper; a beckoning white-petal mélange and majestic gardenia.” She also tells me about their new scent Sag Harbor coming out on Memorial Day. “Sag Harbor is the only marine oud on the market. It is an easy going, sophisticated and enticingly beautiful fragrance,” said Rahme. Laurice came to Miami this May 11th and 12th for a special event at Saks Fifth Avenue where she not only promoted her fragrances, but also autographed bottles. This event donated 10% of the sales to three community organizations: Jewish Community Services Shalom Bayit, Women’s Fund of Miami Dade and La Liga Contra el Cancer (The League against Cancer). At the end of the interview, I asked Laurice if Bond No.9 had any plans of expanding her fragrance collection to other cities, and she proudly responded: “New York City deserves this celebration, especially with everything it has gone through. We want to stick to our mission and infuse the island of Manhattan with delicious scents.” Captivated by the enthusiasm and good energy of the conversation I dared to ask one more question. Hypothetically speaking, I said to Rahme, if there was a remote possibility of creating a fragrance for the city of Miami, what would it smell like? She laughed and responded without hesitation: “Ohhhh It would smell very, very sexy dear.” www.bondno9.com

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