UNKNWN

  Mirroring the electricity of Super Bowl LIV as it descends on Miami, FL, UNKNWN debuts a one-of-a-kind experience in partnership with Nike at UNKNWN’s recently opened flagship store in Wynwood. Co-founded by LeBron James, Jaron Kanfer and Frankie Walker Jr., UNKNWN was created to be a platform for the community using fashion, sport, art, and culture. Collaborating with a talented collective of powerful women who call Miami a source of inspiration, UNKNWN Wynwood will be transformed into Nike’s ‘Future is in the Air’ to celebrate women over the weekend of sport. The multi-sensory experience, “created by women for everyone,” will also be the perfect launching pad for Nike’s women’s exclusive shoe: The Air Max Verona. The event will celebrate the global arrival of the sneaker with an exclusive colorway, which will be exclusively sold at UNKNWN over Super Bowl weekend. Below, check out a full schedule of events (open to the public) happening this weekend, from customization workshops to Fit club training classes, all taking place at UNKNWN Wynwood.  Exclusive Accessory Design Workshop by Artist Andrea Bergart Thursday, January 30, 2020 4:00PM – 6:00PM Always a destination for limited edition fashion, UNKNWN has invited New York City based artist, designer, and basketball player Andrea Bergart (@andreabergart) to host a workshop where attendees will customize a new accessory, a football coin purse inspired by Nike and UNKNWN from footballs as keepsakes for the weekend. Bergart’s inspiration stems from her involvement in fashion and the Downtown Girls (all-women) Basketball community where she creates basketball handbags, paintings, and solar prints highlighting WNBA players and basketball culture. Bergart’s basketball bags continue to garner praise from WNBA players, NBA and NFL wives, celebrities, stylists, influencers and confident consumers from New York to Tokyo. This Thursday guest will enjoy this a hands-on design workshop with Bergart where self expression will be the only necessary skill required.  Sign up to attend here: unknwn.com/calendar UNKNWN Fit Club Hit Session Featuring Elise Caldwell of DBC Fitness Friday, January 31, 2020 10:00AM – 12:00PM Through the support of co-founder LeBron James’ sports nutrition company, Ladder, the inaugural team of instructors for UNKNWN FIT CLUB will be a group of inspiring women from the Miami well known fitness scene. Powered by Nike, UNKNWN FIT CLUB will kick-off the morning with a football inspired class on the new exclusive UNKNWN 6000 sq. ft football mural in the courtyard painted by artist Jessy Nite. Beginning this kick-off will be a workout class from Elise Caldwell of Wynwood’s DBC Fitness (@elise_dbcfit). Sign up to attend here: unknwn.com/calendar Exclusive Floral Design Workshop With Bodega Rose Friday, January 31, 2020 2:00PM – 3:30PM & 4:30PM – 6:00PM Happening for two time slots, UNKNWN has invited artist, designer, and landscape architecture of Bodega Rose, Olivia Rose (@bodega.rose) who will work with attendees on customization for planters inspired by Nike, UNKNWN, and the NFL. Rose’s work is informed by natural plant life, introducing horticulture to art, fashion, and performance. Sign up to attend here: unknwn.com/calendar Vinyasa Yoga Flow Session Featuring Cristina Ortega Saturday, February 1, 2020 10:00AM – 12:00PM Following Elise’s Friday class, attendees will then enjoy a Saturday UNKNWN FIT CLUB session with yoga instructor Cristina Ortega (@highonyoga) who fell in love with yoga in 2012. She’s been able to use yoga a way to heal herself through her practice, whether it be a “heartbreak” or just “life,” she has understood the meaning and importance of the need to heal. Ortega’s hope is to inspire others to try yoga and implement it as a way of living. Her message to the world is: “You are capable, you are strong, you are love, you are everything you need to be and more. You are enough.” Whether you’re a beginner or an advanced practitioner, you are in for a mindful Vinyasa class with power yoga fusion. Sign up to attend here: unknwn.com/calendar